What is WhatsApp chat widget?
A WhatsApp chat widget is a clickable button on your website that opens a WhatsApp chat with your business, usually shown as a floating icon in the corner of the page.
Why WhatsApp chat widget matters
It converts website visitors into conversations, capturing leads on a channel they prefer instead of a static contact form.
Example
A visitor clicks the WhatsApp icon on a pricing page and asks a question, starting a chat the sales team picks up.
Related terms
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Does a WhatsApp chat widget need code?
Most platforms give you a snippet to paste, or a no-code install, to add the widget.