What is WhatsApp quick reply button?
A quick reply button is a tappable button on a WhatsApp message that sends a pre-set short reply back to the business, so the customer answers in one tap.
Why WhatsApp quick reply button matters
Quick replies speed up conversations and feed clean, predictable responses into your automation.
Example
A feedback message offers Great, Okay and Poor buttons; the customer taps one to rate the visit.
Related terms
- WhatsApp interactive message
- WhatsApp interactive buttons
- WhatsApp chatbot
- Full WhatsApp Business API glossary
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What is the difference between a quick reply and a CTA button?
A quick reply sends text back to the chat; a call-to-action button opens a link or dials a number.