WhatsApp Carousel Templates: Swipeable Cards Explained (2026)
A WhatsApp carousel template lets you show several swipeable cards in a single message, each with its own image, text and buttons. It is ideal for showcasing products, offers or listings without sending message after message.
A carousel template showing three products, each with its own image and buy button.
What carousel templates are
A carousel is a Marketing template that holds up to ten cards. Each card has a media header, a short body and up to two buttons, and the customer swipes through them inside one message.
How they work
- Build a carousel template with your cards and buttons.
- Submit it for Meta approval like any template.
- Send it to opted-in customers, personalised with variables.
When to use a carousel
- Showcasing a product range or new arrivals
- Presenting multiple offers in one message
- Property or vehicle listings
- Menu highlights for restaurants
With kwiqreply
kwiqreply lets you build, approve and send carousel templates as part of your broadcasts, and pair them with the rest of your template library.
See kwiqreply for yourself
kwiqreply is a WhatsApp Business API platform and CRM built on the official WhatsApp Business API, with a shared inbox, automation, AI agents and transparent pricing. Start free or book a walkthrough.
Start free trial Book a demoFrequently asked questions
How many cards can a WhatsApp carousel have?
Up to ten, each with its own image, text and buttons. Customers swipe through them in one message.
Are carousel templates Marketing or Utility?
They are Marketing templates, so they need customer opt-in and Meta approval.
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